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KR3N.
CHANEL CYBER AWARENESS.
LONDON - PARIS - 2023
Our 3D printed items for Chanel as part of their Cyber Awareness campaign. Branding their events in London and Paris, we made batches of 3D printed wood filament planting pots and recycled plastic handbag hooks. Each product reflected Chanel’s cyber awareness branding (CAT), which we achieved both literally and abstractly. The printed wood fibre planting pots sought everyone attending the event to grow a new plant, creating a vessel people would take and use in their own home. The hooks harked back to the fashion houses prominence in the handbag design industry, creating a product that not only publicly secures a bag but also venerates it.
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